Malcolm Gladwell

In this thoughtful treatise spurred by the 2015 death of African-American academic Sandra Bland in jail after a traffic stop, New Yorker writer Gladwell (The Tipping Point) aims to figure out the strategies people use to assess strangers-to "analyze, critique them, figure out where they came from, figure out how to fix them," in other words: to understand how to balance trust and safety. He uses a variety of examples from history and recent headlines...

"Malcolm Gladwell weaves together the stories of a Dutch genius and his homemade computer, a band of brothers in central Alabama, a British psychopath, and pyromaniacal chemists at Harvard to examine one of the greatest moral challenges in modern American history. Most military thinkers in the years leading up to World War II saw the airplane as an afterthought. But a small band of idealistic strategists had a different view. This 'Bomber Mafia' asked:...

From the #1 bestselling author of The Bomber Mafia, the landmark book that has revolutionized the way we understand leadership and decision making.

In his breakthrough bestseller The Tipping Point, Malcolm Gladwell redefined how we understand the world around us. Now, in Blink, he revolutionizes the way we understand the world within.

Blink is a book about how we think without thinking, about choices

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From the bestselling author of The Bomber Mafia: discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior.

The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause

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